Following on from the Druid's recent post on Ieuan Wyn Jones's pensions announcement, I thought it would be interesting to add a short post scriptum on the symbology behind this announcement and its significance in illuminating Plaid Cymru's election strategy.
Of course Ieuan Wyn Jones gave his speech in Mountain Ash which is smack bang in the middle of the former constituency of 'Merhyr Tydfil and Aberdare' - a seat once held by Keir Hardie, one of the founders of the Independent Labour Party and their first MP. Even to this day, this area is proudly Labour supporting as the recent YouGov Wales polls shows:
They have realised that the 2010 General Election is an opportunity to extend their vote from beyond their normal heartlands of Anglesey, Gwynedd and West Wales - but only if they can broaden their appeal by stealing some of Labour's traditional values. Hence Ieuan Wyn Jones's speech on "fairness" and "a living pension" given symbolically in Keir Hardie's old constituency.
Its a clever strategy and could well work - it also means Labour has to work harder for the South Wales votes they have increasingly taken for granted. But, as per my previous post, it would probably be much more effective if Plaid Cymru focussed on promoting policies which they at least have some chance of implementing - to do otherwise just makes them look silly and not serious.
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